I’ve never liked the “XYZ for Dummies” format.
Not because I thought the books weren’t helpful—but because the title made me feel small even before I opened the first page. I wasn’t dumb. I was just curious. And like most of us, I turned to a book not because I lacked intelligence, but because I wanted to learn.
Words matter. The language we use—especially in learning environments—can either open the door or quietly close it.
I’ve always gravitated toward titles like:
✨ XYZ Made Simple
✨ XYZ for Everyone
✨ XYZ for the Curious Mind
✨ Explain Like I’m a Smart 5-Year-Old
These titles respect the reader. They spark confidence, not insecurity.
As someone who creates learning products and writes to serve others, I hold this close:
Never assume your reader is dumb. They are brave enough to learn. Meet them there.
Let the book mean something because the reader already does.
